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Now You Can Watch A Full-Day Marketing Seminar from Your Desk

On Sunday October 9th, Trent Blizzard presented a full day online marketing seminar.  It was chock-full of timely and important marketing tips for travel marketers. We are making the full video...

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See How Easily You Can Learn About Google Analytics and The Power of Your...

Blizzard has a few Webinars coming up. Hope to see you there: Google Analytics Multi-Channel Conversion Tool Monday, November 28th, 2011 10AM MST Learn about the most exciting new Google Analytics...

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Blizzard Welcomes New Team Members

Blizzard recently hired three new employees to join our busy design and marketing firm.  Tammy is our new Administrative/Technical Assistant.  With a degree from the University of Mass, she brings...

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Remarketing in Google AdWords – It’s All About Targeting, Folks!

Part 1: You spend a lot on your PPC ads in Google AdWords. But how many people make a purchase decision the first time that they visit your website? The trick is to capture the traveler who is thinking...

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How much does Google AdWords remarketing cost? Part 2 of 3

The cost of a remarketing campaign is going to be different for every single advertiser, just like it is for Search campaigns.  You will need to consider that you will incur costs for the actual clicks...

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Google AdWords Remarketing Campaign Best Practices – Part 3 of 3

A remarketing campaign, when set up well, can cost less than a regular pay-per-click campaign. Here are some best practices to follow for remarketing campaigns: Know your remarketing campaign’s...

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Announcing Our New VP Sales and Marketing!

Eric and his 3 daughters Celeste, Brooke and Audrey Last month, here at Blizzard, we welcomed Eric Fullerton as Vice President of Sales and Marketing. Eric has a very unique and diverse background in...

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Blizzard University Workshops Coming Up Soon!

Join us at our Blizzard University workshop on online marketing during the first day of RezFest in Nashville, on Wednesday, Sept. 17th, or VRMA in San Diego on Sunday, October 26th! Learn hands-on,...

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HTML and XML Sitemaps: Why You Need Both

A well designed map can help lead the way   In the SEO world, the use of sitemaps is always advisable. There are two types of  sitemaps, the XML sitemap and the HTML sitemap. These sitemaps are very...

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Mobile-Friendly Searches – Google’s Recent Ranking Signal Update

Mobile Friendly Google reports from its research data that approximately 30% of all searches are originating from mobile devices. As we all know, in the continuous development of their search engine,...

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